Turning memories in motion pictures
The most exciting part of this concept (or at least I thought at the time), was the fact that these so-called "starter packages" could be placed in front of the target customer. Wherever they might be. I was planning on placing them as point-of-sale displays in checkout lines, store counters, or wherever customers buying other things waited in line. These starter kits were shrink-wrapped physical DVD cases with complete instructions inside that guided the buyer through final product delivery. Below is some of the material produced but were then thrown in the trash. Thanks Apple!